Alex Blumberg of Planet Money and This American Life talks about how to make a podcast great. http://cr8.lv/abpypyt
Podcasts like Serial talk to people with first-hand experiences related to the story. In this clip from the CreativeLive class on podcasting, Alex explains why it is so powerful to talk to people with real life experiences with the story you are telling.
Get more excellent tips on how to use storytelling in your podcast. Check out the complete class: http://cr8.lv/abpypyt
Alex also launched the podcasts StartUp and Reply All.
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