Manpower business is very competitive in Singapore and many other countries and apparently many business players are apparently very “specialised” in EVERY industry and EVERY function and they will take on whatever business that are presented to them.
Many a time, the manpower consultant will have very few clients and at such do not have the privileges to “Choose” who they want to service and of course with very few clients, they are not have the facilities to find a Niche in their business.
If you are not able find a niche in the manpower business, you will be like one of the over 10,000 recruitment agents out there in Singapore and when that happens, the client can SPAM the job order to as many agents as possible to make their own quota to be fulfilled. This is what we call Market Tumour.
There are tonnes of benefits and advantages when you specialised and have a certain niche. Remember that specialisation means that you focus on ONE area only and if you want to specialised in Legal and Oil and Gas, that is not a niche. Specialization means you only choose ONE and not TWO….
Last thing to take note, being specialised is great but you must really go all the way to do your part and do your best to become specialised. A specialised agent who is just around average is the same as any other agent who is not specialised. The key is to become extremely good in your specialised field so that you will become better than those around average level within the same industry.