Are you an SEO consultant or SEO agency that are looking to get more sales from your SEO clients?
So my next question is, are you constantly contacting your SEO clients?
It really amazes me to see that many of my suppliers never contacted me after they secure their first business with me.
Regardless it is a 5 dollar item or even a half a million deal. Perhaps they have other much bigger clients to serve or they just do not know how to do business.
To success in the SEO business, regardless of whether you have your own SEO agency or working as an SEO consultant for a small or reputable SEO agency, you must always remember this simple and yet important rule.
It is always easier to do business with existing clients than building a new client, hence focus most of your time on existing SEO clients, it will never go wrong.
Why do you need to constantly contacting your clients?
1) Building Rapport and relationship
You need to keep constant contact with your SEO clients so much so that they will feel more comfortable talking to you and the more you contact them the more tendency for them to get more connected with you.
Even if it is only an email or even a 2 minutes chats, a direct message in Facebook, Linkedin or even Twitter.
It’s better than having it rather than not connecting with them at all.
2) Making Yourself Exist!
You see, if you never tell them or keep in constant contact or connection with them, some good SEO clients may even perceive that you are out of business!
If they have any new potential business deal, they may automatically give the business to other SEO competitors!
Remember that the SEO client are human and human are typically lazy in nature and if there is another supplier that is connecting with them at that point of time, usually they WILL give them the business!
3) Repeated SEO Sales Order From Existing Client
Pretty obvious isn’t it, the same clients may award you with new SEO sales. Whether they are increasing the number to keywords to be done or gives you another website to do their SEO.
They may even recommend YOU to their suppliers, clients or even other business partners.
Never miss a chance in connecting with them.
Even how small the value of the contract is not important, 5 SEO keywords, 10 SEO keywords or more…. it is the potential that makes a lot of differences.
I have seen some SEO salesperson that work on and befriend with smaller value SEO clients and got exponentially rewarded when the same SEO clients when they actually grows bigger in sizes after some years when being awarded with big projects.
4) Doing the SEO Job
Obviously, it is always about the SEO results, results not just in the ranking of Google, but also able to generate leads and sales for your SEO client, if you or your SEO specialist are not able to do so, you will likely not get repeated SEO clients and at the same time, the referrals will not be happening at all.
Once you get the SEO job done well, always follow up with the client and see if they are ready to get more keywords or even do more other projects.
If the client is generating good sales and profits from the SEO services, most of them will likely to expand their SEO budget and invest into more keywords or new ventures.
Good luck in your journey to get more SEO deals!
Dougles Chan – KIASU Marketer